//Just in case I need this later // ////

Holy Branding Batman!

The evolution of the bathman icon - branding at it's finest

He’s a crime fighter, I’m a design superhero. Same thing, right? I love, love, love (did I mention love?) this infographic depicting how the caped crusader’s icon has evolved since 1940. It’s interesting to see how they were able to update it and keep it relevant, while keeping the icon so easily recognizable.  Talk about great branding, huh? What’s your favorite? Mine is the one from 2007.

Infographics not your thing? I got you covered! Here’s Batman’s logo evolution in video form. It was the inspiration for the graphic. Pow! Zap!

(Sources: fastcodesign | Batman icon’s mutation by Rodrigo Alejandro Rojas Sandoval)

Oh snap! There's more:


Leave a Reply